It began on 14 October 2022. Shortly after 11 AM, two climate activists threw tins of tomato soup at Van Gogh’s Sunflowers – a timeless classic painting, hailing from the post-impressionist era.
Thankfully, the painting was protected by a layer of glass where it hung in London’s National Gallery. The activists succeeded in getting their point across – with enormous reactions from mainstream media, social media channels, and broadcast networks.
Unfortunately, this has sparked what may become a worrying and widespread trend: on October 28, a different protestor glued their own head to the painting ‘Girl with a Pearl Earring’ which is on display in the Mauritshuis museum in The Hague.
Again, the Dutch masterpiece was unharmed, as it was shielded by protective glass. However, these works are irreplaceable and have great historical, artistic and property value attached to them. No matter how noble the cause of protest is, if there is a significant threat of genuine damage to unique works, measures will have to be taken.
If tarnishing classic paintings is going to become a common stunt in the future, museums and galleries are going to have to find alternative ways of displaying classic works of art, lest they suffer genuine damage from activists or other chaotic agents.
This is where NFTs could come into the picture. Non Fungible Token technology allows unique digital representations of art (or indeed anything else) to be codified on blockchains.
Cryptocurrencies such as Solana (SOL), Big Eyes Coin (BIG), and Cardano (ADA) have incorporated NFTs into their ecosystem. The tokens themselves vary from cartoon characters to digital avatars and everything in between.
Read on to find out more about how NFTs could change how we experience and enjoy classical artworks.
One example shows us how NFTs could enhance the experience of art viewers: in partnership with the British Museum, the NFT platform La Collection launched a collection of NFT postcards. These postcards are digital representations of the work of Japanese master artist Hokusai. The collection debuted at the same time as a major exhibition of Hokusai’s work was hosted at the British Museum.
The aim of this collaboration was to inspire new generations of collectors and to bring the works of Hokusai into the digital world. With NFT postcards of this master’s great works, modern art collectors can feel that they unquestionably own a digital replica of their chosen artist’s collection.
Returning to the topic of art being under threat from activists, it may be no exaggeration to say that soon enough, galleries and museums will have to highly regiment public visitation of art. Barricades and barriers may have to be erected to stop people from viewing paintings up close, to stop vandalism.
This is of course a great shame, as there are few joys in life greater than viewing a masterwork up close. However, if NFTs become more commonplace in conjunction with exhibitions and displays of art, they may soften the blow for enthusiasts: even if you can no longer see works quite as closely or as often, you’ll have the chance to own an NFT of whatever artwork catches your eye.
In this way, NFTs could improve the public’s interest in classical art, and move more viewings of the art online rather than in public.
These NFT collections will also help fund museums and galleries, helping to ease the sting of enhanced security measures they’ll have to pay for.
All in all, NFTs have significant potential to change the future of art, and the future of public interaction with famous pieces.
Several cryptocurrency platforms and blockchain projects are backing NFTs to add value to their ecosystems. The sleek and modern Solana (SOL) has integrated an NFT marketplace into its landing page and exchange.
The alternative and ethically-minded Cardano (ADA) opened CNFT.io, a launchpad for NFTs using the native token of Cardano (ADA) as their backing currency.
Even the entry meme coin Big Eyes Coin (BIG) has plans to launch an NFT collection, with the goal being to break into the top ten rankings for NFTs. Their NFT ownership club, ‘Sushi Crew,’ will serve as an exclusive space for owners of the token’s NFTs.
Check out Big Eyes Coin (BIG) by following the links below. If you want to buy some Big Eyes tokens in the presale, don’t forget to use the promo code: BIG472 to claim bonus tokens.
Big Eyes Coin (BIG)
Website: https://bigeyes.space/
Telegram: https://t.me/BIGEYESOFFICIAL
Twitter: https://twitter.com/BigEyesCoin
Disclaimer: This is a paid release. The statements, views and opinions expressed in this column are solely those of the content provider and do not necessarily represent those of Bitcoinist. Bitcoinist does not guarantee the accuracy or timeliness of information available in such content. Do your research and invest at your own risk.
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