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By Amelia Tomasicchio – 5 Sep 2022
From 5 to 11 September 2022, on the occasion of the international exhibition The Armory Show, an exhibition entitled “NFT, Contemporary and Digital Art,” organized by the Italian company Art Innovation Gallery, will open in Times Square, New York City’s most famous square.
“NFT, Contemporary and Digital Art” has decided to feature on the maxi billboards in Times Square, the works of as many as 56 digital artists, including pioneers of crypto art, such as XCopy, Vexx, Trevor Jones, Aeforia, Billelis, Osf, Grant Riven Yun, Jack Kaido, Jivinci, Henrik Uldalen, Kaiwan Shaban, Nate Hill, Tim Maxwell and Six N. Five.
Summary
Several Italian artists, such as Bruno Cerasi, Andrea Crespi, Simon Dee and the Hivearium project, are also among the artists on display.
– 1 
Tomorrow Hivearium will be in NYC, thanks to @ArtInnovationG
We are ready and you will be there? #NFTCommunity #nftexhibition #artweekNYC #artweek #NewYorkCity #NFTartist #nftnews https://t.co/GbN0G9stLl
— Hivearium CryptoArt (@Hivearium) September 4, 2022
The billboard spaces, more than 20 meters high and 30 meters wide, will light up showcasing the NFT crypto art works for the entire week.
In reality, this is not the first Non-Fungible Token exhibition in New York City’s famous square.
For example, during the NFT.NYC conference, the square’s billboards were already colored with crypto art. Moreover, a few months ago Times Square entered The Sandbox, which decided with Time magazine to bring it back into its metaverse.
Obviously, one of the reasons why this iconic square is chosen is because it is said to be the most touristy in the world: in fact, Times Square has the presence of about 1,500 businesses and an average of 180,000 employees passing through its streets every day.
Considered one of New York’s most visited tourist attractions, Times Square sees an average of 174 million people pass through each year.
As expert in digital marketing, Amelia began working in the fintech sector in 2014 after writing her thesis on Bitcoin technology. Previously author for several international crypto-related magazines and CMO at Eidoo. She is now the co-founder and editor-in-chief of The Cryptonomist. She is also a marketing teacher at Digital Coach in Milan and she is writing a book about NFTs for the Italian publishing house Mondadori, while she is also helping artists and company to entering in the sector.
Stefania Stimolo – 5 Sep 2022
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