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Animation’s most famous flapper, Betty Boop is staying hep even in her 90s as the Max Fleischer character boop-oop-a-doops into the metaverse with her own non-fungible fare.
Fleischer Studios, Inc., owners of the classic character, have teamed up with leading brand licensing agency Global Icons, LLC (globalicons.com) and Web3 brand consultancy XLABEL (xlabel.io) to create Boop & Frens, an exclusive NFT collection focused on bringing together Betty Boop’s worldwide fan community. The collection is a tribute to the character, who is described as a longtime “global symbol for independence, kindness, style and universal acceptance.”
The NFT collection marks Betty Boop’s first step into the Web3 digital art world. The launch will drop 8,888 one-of-a-kind NFTs, featuring Betty Boop styled in Digital Fashion clothes and accessories as seen in her classic cartoons and designed by MYAMI Studio (myami.studio), known for creating digital high fashion that can be worn and traded in virtual realities.
Boop & Frens mints August 9, the official “Betty Boop Day” and the anniversary of Betty’s 1930 big screen debut in Dizzy Dishes. Celebrating the animated champion of empowerment and ambassador of goodwill and joy, the NFTs will offer holders multi-layered utility — from access to virtual wearables to unique fan experiences in the metaverse.
“We are delighted to see Betty Boop step into the metaverse, where community belonging is the cornerstone of the next phase of the Internet.” said Mark Fleischer, President of Fleischer Studios, Inc. and grandson of Betty Boop creator Max Fleischer.
The Betty Boop NFT collection has been created with the support of a number of metaverse communities, with more creator partnerships to be announced via the community’s official Discord, Boop & Frens.
Each collaboration aligns to Betty Boop’s core values and hopes for an open metaverse, not just technologically but culturally, developing plans to create an ongoing venue and live stage virtually celebrating entertainers, artists and musicians from all corners of the metaverse hosted by Betty herself.
For full details of the release, join the Boop & Frens community on Discord or visit nft.bettyboop.com.
First introduced in 1930, Betty Boop was created by Max Fleischer for his Talkartoons series, the first animated “talkies” which his Fleischer Studios produced for Paramount. Betty’s design was inspired by the Jazz Age flappers and singers of the 1920s, and her distinctive voice was provided by Mae Questel. By 1932 Betty had taken the country by storm as the first female animated screen star. She starred in more than 100 cartoons, 90 of which are included in the official Betty Boop series, which ended in 1939. Since then, Betty has appeared in dozens of hit movies, TV specials and commercials, and was the first cartoon character to be profiled by A&E’s Biography.
fleischerstudios.com
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