NFT Steez chats with Lukso co-founder Marjorie Hernandez about how Universal Profiles onboards and empowers users with digital self-sovereignty
Sovereign identity has been a hot topic in blockchain and cryptocurrency, especially with the rise of the creator economy. Currently, there are two types of digital identities. The first is federated and centralized, whereby data is in the control of the service provider, while the second is self-sovereign digital identity. The later is often cited as a human right that can reclaim agency using blockchain technology, but what frameworks exist that aid in governing it?
On this episode of NFT Steez, co-hosts Ray Salmond and Alyssa Exposito meet with Marjorie Hernandez, the co-founder of Lukso and The Dematerialized, to discuss the state of blockchain-based identities and “Universal Profiles.” According to Hernandez, “everything will have a digital identity” in the future
During the interview, Hernandez explained the paradigm shift between centralized platforms to a more “platformless future” and stressed that users need to be in control of their identities and creation on more “agnostic platforms” where they can own their intellectual property via Universal Profiles.
Lukso’s integration of Universal Profiles enables users and creators to reclaim their identities and issue their intellectual property in a symbiotic manner between creator and user. According to Hernandez, the Universal Profile can be seen as a personal operating system whereby one can authenticate themselves but also send, receive and create assets.
As Hernandez puts it, Universal Profiles are:
Related: Web3 is crucial for data sovereignty in the metaverse
Understandably, the emphasis on identity within Web3 began to spark up again when 2D profile-picture NFTs began to emerge. This surge was framed as a means to represent and identify oneself, as well as a flex, or an expression of ego. For some, their physical and social identities were traded for their newly adopted digital avatars.
However, Hernandez argued that while some perceive digital as masking one’s true self, people will be emboldened “to move beyond these predispositions” and express their “true real self” in a “decentralized digital environment.”
The basis of Hernandez’s thesis is that blockchain-based identity is not only verifiable but gives users 100% control of their data, identity and IP.
When asked by a listener what communities should be doing to ensure the standards surrounding self-sovereignty and that users are no longer “consumers” but active co-participants in the ecosystem, Hernandez simply noted:
To hear more on this discussion, be sure sure to listen to the full episode of NFT Steez on the new Cointelegraph Podcasts page or on Spotify, Apple Podcasts, Google Podcasts or TuneIn.

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